Az ár a marketingben
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| Main Author: | |
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| Format: | Book |
| Language: | Hungarian |
| Published: |
Budapest : KJK Kerszöv Jogi és Üzleti kiad.,
2004
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| Series: | Marketing sorozat |
| Subjects: | |
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| Physical Description: | 342 p. ; 25 cm |
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| Bibliography: | Bibliogr.: p. 325-331 |
| ISBN: | 963-224-691-8 |