APA Citation

Vivian, J. (1991). The media of mass communication. Boston, MA, etc. : Allyn and Bacon.

Chicago Style Citation

Vivian, John. The Media of Mass Communication. Boston, MA, etc. : Allyn and Bacon, 1991.

MLA Citation

Vivian, John. The Media of Mass Communication. Boston, MA, etc. : Allyn and Bacon, 1991.

Warning: These citations may not always be 100% accurate.