Nonverbal communication in advertising
Mentés helye:
Szerző: | |
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Közreműködő(k): | |
Formátum: | könyv |
Nyelv: | angol |
Megjelenés: |
Lexington, Mass. : Lexington Books,
1988
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Tárgyszavak: | |
Címkék: |
Új címke
A tételhez itt fűzhet saját címkét!
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LEADER | nam 2200253 c 4500 | ||
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001 | 000289910 | ||
005 | 20050711000000.0 | ||
008 | 050711s1988 xx 000 eng d | ||
020 | |a 0669141720 | ||
035 | |a 55304 | ||
040 | |a ALB |c HuELTE150 |d ELTE |b hun | ||
041 | |a eng | ||
100 | 1 | |a Hecker, Sidney | |
245 | 1 | 0 | |a Nonverbal communication in advertising |c Hecker, Sidney. |
260 | |a Lexington, Mass. |b Lexington Books |c 1988 | ||
300 | |a viii, 296 p. |b ill. |c 24 cm | ||
500 | |a Papers from a conference held in New York in May 1986 and jointly by the Division of Consumer Psychology, American Psychological Association, the Marketing Science Institute, and Young and Rubicam. Bibliography: p. [265]-290 | ||
598 | |a könyv | ||
650 | 0 | 4 | |a Advertising |x Psychological aspects |
650 | 0 | 4 | |a Nonverbal communication (Psychology) |
700 | 1 | |a Stewart, David W | |
700 | 1 | |a American Psychological Association. Division of Consumer Psychology | |
850 | |a B2 | ||
949 | |b 00002378 |k ALB |l B2_48 |s i |t AKVAN |x 659.1Non | ||
925 | |a Feltöltve |